More to Come

True’s very own to present at the International Builders’ Show




Stephanie Duffy of True Digital and partner Katy Tomasulo will present “Content Marketing for Remodelers: How to Leverage Your Expertise to Boost Your Brand,” at the International Builders’ Show (IBS) in Orlando on Thursday, Jan. 11. Their presentation is perfect for specialty remodelers who are looking to take their brand

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Boarding Schools at a Crossroads




At the annual conference of The Association for Boarding Schools (TABS), the case for boarding school was clear and uncompromising: It’s the best education a family can get for their children.  The quality of instruction, the class sizes and personal attention, the 24/7 embrace of a closed community dedicated to

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Merger Communication: What to do, and NOT to do




There’s something about mergers and acquisitions that seems to bring out the hand-wringers. So much potential disaster, so little real guidance. Why is that? On the surface, the communication challenge is pretty straightforward. You’re bringing two organizations together, typically competitors, but not always. There are a raft of issues that

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8 effective questions to create discussion




Your boss just asked for questions during an all-hands meeting, and she’s looking right at you. What do you say? If you’re like most people, you clam up and send mental messages to everyone not to ask any questions so that you all can get back to work. But, if

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What people want to improve about communication




According to research, people want to get better at communication. Communication is at the heart of effective leadership, the key to effective participation and contributing, and the key to boosting performance. Our own research asked trainees in our Face2Face Communication program what things they most wanted to improve for themselves.

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