Depending on who you ask, Pam is either a technical person who speaks marketing or a marketing person who speaks ‘geek’. It’s a combination of strengths that has served her well in her 15-year career in ad agencies and interactive shops, where she has worked with clients in the building products, manufacturing and non-profit sectors. At True, she puts those strengths to work developing digital strategies, SEO/SEM programs and measurement tactics to analyze everything from search engine rankings and social media engagement to website conversion for our clients.
When she’s not reminiscing about the glory days of Netscape Navigator and Alta Vista or up to her eyebrows in spreadsheets and charts, Pam enjoys gardening, quilting and beadwork (which some would argue is just a more colorful version of spreadsheets and charts). Pam is married and the proud Mom of one well-adjusted, highly analytical son and one slightly neurotic rescue dog.