True Hires Content Marketing Practice Lead

Founder and Chief Visionary Officer

Tony Fanizzi joined the True Digital team in its newest role as the Content Marketing Practice Lead. This new position builds upon his 18-year career as a Senior Copywriter and Creative Lead in a full-service advertising agency. With an extensive background in writing for the building industry and various automotive clients, Tony puts strategy and branding before all else. Grounded with insights and hands-on experience, he creates content that rings true to a brand’s voice and connects with consumers in meaningful and lasting ways.

An engineer of words, Tony’s background includes brand and retail multi-channel marketing, digital content creation, strategic concepting, video production, tradeshow development and lead generation. Tony is a Kent State alumnus who lives in his hometown of Tallmadge with his wife, two children and two awkwardly anti-social cats.

Hobbies?

I always look forward to family time while exploring new places in our vintage Airstream. I also enjoy tinkering with all things mechanical, frequenting rockabilly concerts and starting home improvement projects that I promise will get done.

Three fun facts about you?

  • I’ve hand built three custom motorcycles and attend biker rallies near and far.
  • I’m a self-taught welder with a metal machine shop in my garage.
  • I’ve been flying large radio control airplanes and helicopters long before I could drive.

Favorite snack?

Plain cookies with a dark Italian roast coffee

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