Lead Generation and Media Strategy
Driving High-Intent Leads for a Proven Performer
Challenge
Opportunity
Approach
The Results:
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The Results:
The Proof's in the Performance
Over 17.7 Million Impressions
delivered across platforms from December 2024 through March 2025
140,776 Clicks
from high-intent professionals in window, door, and siding installation industries
3,404 Total Conversions
including guide downloads and lead form submissions
Capabilities Utilized:
Paid Media Strategy
Audience Targeting
Campaign Management & Optimization
Cross-Agency Collaboration
Digital Analytics
Challenge
Opportunity
Approach
The Results:
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Capabilities Utilized:
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View Next Success Story
Promoting Green Technology With Public Relations
Solidia Technologies
PR/Media Outreach
Branding
True used an aggressive PR strategy to help spread Solidia Technologie's sustainable message to high-profile editors including The Wall Street Journal, Fast Company, and World of Concrete.
