Digital Marketing Strategy

SEM Services By the Numbers

Does your digital strategy account for constant optimization? Are you aiming for the right metrics? True finds ways to target your most valuable customers with messages that resonate. We’re lock-step with your audience, which means we can help you develop the most effective digital marketing strategies.

What’s Your Digital DNA?

Digital programs are measurable and can always be optimized. True Digital DNA Audits evaluate every aspect of your overall strategy and customer experience. From keyword research services to Google ads management, we ensure your digital foundation is rock-solid.

We create a roadmap that shows how customers interact with your brand online and how to make it even better and build brand awareness. We deliver data that shows you how to get the most return for your dollar.

See how True’s digital targeting found the right buyers for a $100,000 machine.

Paid Advertising Services

When your customers search online, are they finding you? Or do they spot your competitors’ pages first? True can help you develop and improve your search program through offerings like our keyword research services and refine your ads for more meaningful conversions.

There’s a science and art to optimizing your search. True can help you with both.

Learn how True adapted ad creative in response to the global pandemic.

Display Advertising Services

Reaching your audience with display ads is a great way to influence your audience at any stage of the purchase funnel. Whether you’re just raising awareness or remarketing your product to a geo-specific location, True can help you develop digital marketing campaigns to make connections that lead to conversions. And with a combination of offerings like link building services, we make sure your ads are supported by a blend of strategies to support your overall visibility.

See how we used region-specific ad targeting to recruit the right people for a global network of PR agencies.

Social Advertising

Strong brands are even stronger when they connect with their core audiences on the right platforms. True can help you identify which sites are best for your products or services and how to be present in a meaningful way with your customers, whether it be through organic Facebook, Instagram, or even LinkedIn ads management.