Oatey Success Story
Revamping Social Strategy to Meet Business Objectives and Goals
Challenge
Opportunity
Approach
The Results:
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The Results:
300%
Within 6 months of working with True, Oatey had a 300% increase in website traffic from social media platforms compared to the same time the previous year.
76.3% and 37%
Organic follower growth on priority platforms over two years: Instagram: 2,038 followers to 3,593 followers, a 76.3% increase LinkedIn: 5,667 followers to 7,766, a 37% increase.
Visual consistency of posts that aligned with brand standards by removing images, fonts, and colors that were not brand-compliant.
Better visibility to the breadth of Oatey’s family of brands and associated products.
Capabilities Utilized:
Social Media Strategy
Social Media Management
Content Marketing
Content Development
Branding/Creative Development
Taking a Fun Approach to Traditional Holiday Posts:
Leveraging Helpful How-To Content:
Challenge
Opportunity
Approach
The Results:
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Capabilities Utilized:
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View Next Success Story
Lifebanc Shadow Box Success Story
Honoring the Stories of Heroes
Account Management
Content Marketing
True worked with Lifebanc to help create unforgettable shadow boxes that told the chosen donors’ stories.
