CEO & Founder, True Digital Communications
If you’d like to discuss strategies to address your company’s unique needs, schedule a time to chat.
Consider the following strategies:
Make the most of trade shows
Incorporate targeted digital pre-show ads, content and offers to drive booth traffic. Be strategic with your follow-up for more meaningful connections. Get more trade show tips.
Design websites with conversion in mind
If you don’t ask visitors to take action or they don’t know how to, they won’t. Make it easy with simple navigation, clear calls-to-action and contact forms.
(Automatically) nurture leads before sending to sales
Based on a lead’s interaction with your site and content, you can have meaningful (and automated!) engagement so they are sent to sales at the right time.
Get to know True & our work
Download our building products marketing capabilities brochure to learn more about our clients and the work we’ve done.
Go deeper — download our eBook
Download 5 Tips to Unlock ROI for Building Products Marketers for strategies to improve your marketing success rate and profitability.
20+ years of building products industry experience
Expertise in two-step distribution, home center marketing and builder behavior
Use of traditional and digital marketing services to increase brand awareness and generate qualified sales leads